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Nurse Barbie
on Nov 20, 2024

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Social media monitoring, in-depth interviews, and focus groups are all ________ research methods.

A) quantitative
B) data warehousing
C) syndicated marketing
D) qualitative
E) structured

Social Media Monitoring

The process of using tools and techniques to observe, analyze, and respond to mentions and trends on social media platforms.

In-Depth Interviews

A qualitative research method involving detailed, one-on-one conversations to explore deep insights into a person's attitudes, behaviors, and experiences.

Focus Groups

A qualitative research method involving guided discussions with a group of people to gather opinions, feelings, and attitudes towards a product, service, concept, or advertisement.

  • Differentiate between qualitative and quantitative research methods.
  • Identify the deployment of in-depth inquiries and collective discussions for detailed awareness of consumer behavior.
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Bevolo LauraNov 26, 2024
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