Asked by

Lloyd San Juan
on Nov 20, 2024

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When the detailed opinions of a few industry experts or experienced consumers are needed, ________ is(are) often the best qualitative research method.

A) observation
B) surveys
C) social media studies
D) in-depth interviews
E) secondary data mining studies

Industry Experts

Professionals with extensive knowledge and experience in a specific field or industry, often sought for their insights and advice.

Experienced Consumers

Consumers who have significant knowledge or experience with certain products or markets, affecting their purchasing habits.

In-Depth Interviews

Qualitative research methods involving detailed, one-on-one conversations to explore deeper insights about specific topics.

  • Acknowledge the significance of in-depth questioning and focus gatherings for deep insight into consumer behavior.
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JD
jasmine dejvongsaNov 21, 2024
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