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Jonathan Cabrera
on Nov 09, 2024

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The marketing concept was a paradigm shift that involved ______.

A) a focus on production
B) a focus on quality
C) a focus on consumer wants and needs
D) a focus on marketing

Marketing Concept

A business philosophy emphasizing customer needs and satisfaction as the key to achieving organizational goals.

Paradigm Shift

A fundamental change in the approach or underlying assumptions of a particular field or discipline.

  • Describe the marketing concept focusing on consumer needs and organizational structure's impact on business success.
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Rachel BalmerNov 10, 2024
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