Karen's company manufactures high-end designer cookware.The handles of the cookware remain cool when used on a stovetop and have slip-on covers for the handles to be used for removing the product from the oven.This demonstrates what element in the marketing mix?

A) promotion
B) service
C) customer orientation
D) product

Question

Areej Azeem · Accepted Answer

Final Answer : D, Explanation :  The description provided pertains to the product element in the marketing mix. The features of the cookware, such as cool handles and slip-on covers, are part of the product itself.

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