Asked by
Brenda Gaxiola
on Oct 29, 2024Verified
In rhetoric, ethos refers to argument by character, logos refers to argument by logic, and pathos refers to argument by emotion.
Ethos
The characteristic spirit, moral values, or guiding beliefs of a person, community, or culture.
Logos
The principle of reason and judgment, often associated with persuasive communication.
Pathos
One of the three modes of persuasion in rhetoric (alongside ethos and logos), appealing to the audience's emotions.
- Familiarize yourself with the components and applications involved in Aristotle's three persuasive techniques: ethos, pathos, and logos.
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Learning Objectives
- Familiarize yourself with the components and applications involved in Aristotle's three persuasive techniques: ethos, pathos, and logos.
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