Asked by
Lizzette Annette
on Nov 20, 2024
Verified
Kerri saw an ad on Facebook that asked followers to post a picture of themselves wearing their favorite pair of Keds sneakers. Ten winners would be selected from the submissions and would receive a coupon for a free pair of Keds. The objective of this digital marketing plan was to
A) educate the customer about the shoes.
B) engage with the company's digital platform.
C) express opinions about the shoes.
D) excite the customer about the shoes.
E) indirectly experience the products.
Digital Marketing Plan
A strategic outline that guides the use of online platforms for marketing activities aimed at achieving specific business goals.
Keds Sneakers
A brand of canvas shoes with rubber soles, known for their simple design and comfort, making them a casual footwear choice since their introduction in the early 20th century.
- Understand different digital marketing strategies and their specific objectives.
Verified Answer
CM
Learning Objectives
- Understand different digital marketing strategies and their specific objectives.
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