Asked by
Samantha Clark
on Dec 15, 2024Verified
If demand for a class of products is elastic at a number of price points but is inelastic between these price points, which pricing approach should be chosen?
A) product-line pricing
B) skimming pricing
C) penetration pricing
D) price lining
E) odd-even pricing
Price Lining
is a pricing strategy where products are sold at a limited number of price points, each representing a distinct level of quality or features.
- Acquire knowledge about the role and implementation of price lining across product categories.
Verified Answer
DP
Learning Objectives
- Acquire knowledge about the role and implementation of price lining across product categories.