Asked by

Janaya Destini
on Nov 25, 2024

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According to behavioral economics, placement of goods in retail stores is often designed to accomplish which of the following?

A) maximize impulse buying by consumers
B) minimize shelving costs
C) maximize convenience for customers
D) maximize the amount of product the store can display

Impulse Buying

An unplanned decision to buy a product or service, made just before a purchase.

Behavioral Economics

The study of how psychological, social, cognitive, and emotional factors affect economic decisions and the implications for market prices, returns, and resource allocation.

Retail Stores

Physical or online outlets that sell goods directly to consumers for personal or household consumption.

  • Analyze the impact of outside influences, including the arrangement of retail spaces and promotional activities, on the conduct of consumers from the viewpoint of behavioral economics.
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EA
Elizabeth AguirreNov 29, 2024
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